Help for Businesses
Writing for businesses
The material that your business produces, whether that is website content, publications or letters, is essential in representing your business or company. This may be the first time your potential customers consider you and your services, so you want that first impression to have the right impact.
Writing your web content is hugely time consuming but vitally important. Not only do you want to sell your product or service in the most persuasive manner, but you need to ensure that the content is long enough and the language you use is specific enough to help search engines to direct people to your website.
If you don’t have the time, skill or staff to do this, you may well turn to AI – it’s cheap, easy and instant, after all. But is this really the best way to represent your business?
Don’t leave AI to talk to your customers
Your business depends on customers – human beings – who are likely to have very specific needs and concerns and may be doing a considerable amount of research before choosing to work with you.
Do you really want to leave the job of ‘speaking’ to those potential customers for the first time and persuading them to put their trust in your business to a faceless, anonymous machine?
Can AI really ensure that your content considers the specific context of your business – the area you work in, the history of your business, the competition you face and the type of customers you wish to attract?
Will your customers want to read words generated by a computer or be addressed by a human being?
An alternative to putting your trust in AI is to hire a writer.
How I can help your business?
As a highly experienced English teacher who has been writing lessons, reports, letters, revision guides, booklets and countless exemplar materials for students, colleagues and parents for many years, I can write your content for you. I have written the content for my own website and understand the need to include specific words and terms to help Google notice you and take customers straight to you.
I can write material that is specifically tailored to your requirements and ensure it is accurate, persuasive and detailed. I can ensure that the tone of the writing befits the customers you wish to attract and represents the image your business wants to convey. Only by using a human being can you guarantee that your company sounds human.
If you wish to use this service, your part is easy.
You provide me with the following information:
- the information you wish to be included;
- the key words you want Google to notice;
- The type of customer you wish to attract
- Your style/tone requirements or preferences
- The word count you need
I will write the content you need – bespoke to your business, individual to your requirements, helping you meet your objectives.
Make an Appointment or Enquiry
Provide as much detail as possible about your requirement and I’ll be in touch to explore how I can help.